When it comes to business, your company’s brand is its identity, its niche. Your business’s brand is how your company differentiates itself from everyone else in the pack.
Here are five tips to give your brand a hand so when people see your logo or hear your message, they instantly connect those with you and your company.
1. Create a clear goal about why you’re using social media to reach others and be certain your messaging, graphics and logo align with this goal.